Humm announces a new global partnership with THG

hummHumm Group Limited is ASX-listed and today announced its first major global alliance with THG plc — enabling end consumers to pay in 5 or 12 installments, offering up to £3,000 interest-free over a maximum of 12 months. The partnership with the global digital-first consumer brands Group follows humm’s announcement of approval by the Financial Conduct Authority as an authorized provider of consumer credit in the UK. The multi-market agreement is being rolled out in the UK, Ireland Canada, Australia, Australia, and New Zealand. In the UK and with humm’s focus on growing its UK merchant base ahead of a full consumer launch later this year, the alternative credit provider will be used as a payment option by THG’s own brands, which include allsole, ESPA, Glossybox, MyBag, Coggles, IWOOT, TheHut.com, Lookfantastic and Myprotein. humm will integrate with THG’s end-to-end technology platform, THG Ingenuity, allowing brands to offer humm’s interest-free payment options ‘pay in 5’ and ‘pay in 12’ internationally. As part of THG’s vision to support consumers through their financial lives, the partnership will allow humm to be a payment provider for large-ticket purchases made through the platform. As part of humm’s ongoing commitment to customer protection and responsible lending, both payment options will require the first payment at the point of purchase, as well as robust credit and affordability checks for all purchases. PJ Byrne, Humm UK & Ireland CEO, said: ‘As we continue to grow our UK presence following FCA approval, we’re thrilled to be able to bring our global reach to THG brands and partners. We’ve seen a huge increase in demand for split-payment solutions, embedded directly into e-commerce platforms, bringing benefits of flexible credit directly to customers. This partnership is our next step in our quest to bring credit markets into the 21st century.st Century, offering a range of credit solutions at different stages of customers’ lives.’

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